by Graham Arrowsmith | May 7, 2016 | Data, Telephone Number Validation
Callcentre Productivity Increases 25% as Decision Maker Contacts Enhanced by Best Time to Contact The Callcentre Productivity of an Insurance Company was significantly improved by using Best Time to Contact data. Results have been released by an Insurance...
by Graham Arrowsmith | Oct 8, 2015 | Data, Direct Mail, Telephone Number Validation
Small Business Marketing Consultancy – Dream Customers ACT ONE: ME: I offer small business marketing consultancy. Tell me about your business? YOU: I want more business, but HAVEN’T GOT TIME to devote to marketing. I’m good at what I do and am working hard...
by Graham Arrowsmith | Jul 1, 2015 | SMS, Telephone Number Validation
SMS Lead Generation in 2017 It is an SMS Lead Generation ‘truth’, if you buy duff mobile data then it’ll cost you. 3 Costs of Poor Mobile Data 1) The cost of mobile data can easily be £100 per thousand. If 20% of the data is inaccurate, then £2,000 of your...
by Graham Arrowsmith | Jun 1, 2015 | Telephone Number Validation
The NHS Appointments £32 Million Black Hole Missed NHS appointments. Did Not Shows. Attrition. Whatever you call it, missed appointments is costing the NHS over £160 million per year. The NHS appointments teams are not sitting on their hands, but nor are they pulling...
by Graham Arrowsmith | Apr 25, 2015 | Telephone Number Validation
Telephone Number Validation Only 66% of telephone numbers being used by telemarketers were active, a telephone number validation survey showed. A staggering 33% were inactive. So are telemarketing companies wasting money? Yes. They are certainly getting poorer results...
by Graham Arrowsmith | Apr 17, 2015 | Telephone Number Validation
Telephone Validation – data cleansing update Telephone validation is the solution you should consider when you suspect your telemarketing data is out of date. Check this 2014 benchmark study of Telephone Validation. North West-based data services business Data...
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